How to Identify Truly Eco-Friendly Products When Shopping ?

How to Identify Truly Eco-Friendly Products When Shopping ?

As sustainability becomes more important to consumers worldwide, many brands have started labeling their products as “eco-friendly,” “green,” or “natural.” But not all of these claims are genuine — and some can be misleading. Here’s how you can confidently identify truly eco-friendly products when shopping.

1. Check for Recognized Eco-Certifications

One of the easiest ways to confirm a product’s environmental credibility is through certifications.
Look for well-known, trustworthy labels such as:

  • USDA Certified Biobased Product

  • OK Compost or TÜV Austria

  • Forest Stewardship Council (FSC) for paper-based goods

  • BPI (Biodegradable Products Institute) for compostable packaging

These labels verify that a product meets strict environmental and biodegradability standards — not just marketing claims.

2. Understand the Materials Used

True eco-friendly products are made from sustainable, renewable, or recycled materials.
For example:

  • Bioplastics made from plants or chitosan (from shrimp shells) instead of petroleum

  • Bamboo, paper, or cornstarch for disposable tableware

  • Recycled plastics or glass for reusable packaging

If a product doesn’t specify its material source, it might not be as green as it seems.

3. Avoid Greenwashing Language

Watch out for vague terms like “eco-safe,” “green,” or “all-natural.” These phrases can sound positive but mean very little without proof.
A truly sustainable brand will explain how their products help the planet — for example, reducing plastic waste, cutting carbon emissions, or using compostable materials.

4. Evaluate Packaging and End-of-Life Options

Even if a product itself is sustainable, its packaging might not be.
Look for packaging that is:

  • Minimal and recyclable

  • Compostable or biodegradable

  • Clearly labeled with disposal instructions

A responsible brand will also provide information on how to properly dispose of or recycle the product after use.

5. Research the Brand’s Sustainability Practices

Lastly, take a minute to explore the brand’s website or product page.
Companies that truly care about sustainability will:

  • Share transparent sourcing information

  • Report their environmental impact

  • Participate in circular economy initiatives

For example, Chitopack uses pure chitosan extracted from shrimp shells to create biodegradable packaging — reducing plastic pollution while supporting ocean sustainability.

Final Thoughts

Identifying truly eco-friendly products doesn’t have to be complicated. By checking certifications, understanding materials, and researching the brands you support, you can make informed, sustainable choices that truly benefit the planet.

Every small action counts — and every conscious purchase helps move us closer to a plastic-free future

Back to blog